Marketing:
- Budgeting for industry media activity
- Advertising messaging
- Collateral and website messaging
Sales:
- Industry training for representatives
- Skills evaluation
- Contract issues
Business Development:
- Understanding the industry value chain
- Establishing partnerships
- Working with industry analyst
| INSURANCE NETWORKING NEWS: "I've had CEOs at carrier companies tell me that they really like the solution, but they want to be the 10th customer, not the first. It's sort of a group psychology thing," he says. Click to Read More |
